# Upgrade CTA

Ghost includes a native upgrade call-to-action that appears inside posts when access is restricted. The theme enhances this feature with a custom layout that includes a title, description, button, and account label.

This CTA is displayed automatically based on each post’s access settings and encourages visitors to sign up, log in, or upgrade their membership.

### Supported Access Levels

The Upgrade CTA will appear when using one of the following **post access settings**:

* **Members only**: Only logged-in members can view the full content.
* **Paid-members only**: Available only to members with a paid subscription.
* **Specific tiers**: Access limited to selected paid tiers.

You can also enable **Public preview** for private content, allowing non-members to view a portion of the post before seeing the CTA.

### Reference: Protected Content

To learn how to use Ghost’s native content access settings, see the official guide: [ Protected Content in Ghost](https://ghost.org/help/protected-content/)

### Customizing Texts

The CTA text (**Title**, **Description**, **Button**, and **Account label**) can be customized using **translation files** in the theme.

To learn how to edit translation files, see: [Translate](/docs/breeze/advanced/translate.md)


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